COLUMBIA ASIA HOSPITAL
CLIENT
COLUMBIA ASIA HOSPITAL
SERVICES
CREATIVE CONCEPTUALIZATION
ON GROUND PRODUCTION & SET UP
EVENT COORDINATION
OPERATION & LOGISTICS
EMCEE & MANPOWER MANAGEMENT
VIDEO PRODUCTION
THE CLIENT REQUEST
Create a high-visibility event that not only promoted health but also positioned the hospital as a friendly, reliable "neighbor" rather than just a medical facility.
THE OBJECTIVE
Increase awareness and foster long-term brand confidence, ultimately
providing patients in the suburb of Kuala Lumpur to promote better healthcare accessibility in the communities.
THE CRAFT
Community Engagement Strategy & 'Young Doctor' Interactive Zones.
THE IMPACT
Thousands of smiles, RM16k raised for charity, and a community that knows exactly who to call in an emergency.
Attendees
1,000+
Satisfaction
95%
