MARK & SPENCER
CLIENT

MARK & SPENCER

SERVICES

CREATIVE CONCEPTUALIZATION

DIGITAL CAMPAIGNS DEVELOPMENT & EXECUTION

ON GROUND PRODUCTION & SET UP

DIGITAL AD BUY ANALYTICS

THE CLIENT REQUEST
Translate the global "Big Autumn Energy" campaign into a localized, high-impact physical experience.
THE OBJECTIVE
Move beyond a simple "ribbon cutting" and create a store environment that felt energetic, premium, and impossible to ignore for the thousands of daily shoppers in Suria KLCC.
THE CRAFT
Paxgon executed a High-Spec Environmental Transformation that turned a retail space into a brand statement.
THE IMPACT
A bold new identity that captured the pace and prestige of Suria KLCC. Setting the pace for global brands.
Attendees
1,000+
Satisfaction
95%